TRACKMALL. YOUR MALL ON THE RIGHT PATH.
In addition to the most advanced hardware, Trackmall takes your Shopping Mall beyond the bounderies. Integrating an advanced algorithm, Trackmall is the only smart Wayfinding solution, which delivers an extraordinary software platform that allows seamless integration between CRM systems. Trackmall is easy to manage and facilitates the generation of reports, animated paths, digital signage campaigns and entertainment information. Everything in a single and complete solution.
The new Maxpad Trackmall is much more than an ordinary map on a touchscreen display. Trackmall is the only turn-key solution for Interactive Wayfinding Kiosks which was develped to provide a fast and reliable platform for creating local mapping in Shopping Malls.
CONTENT MANAGEMENT AND SMART WAYFINDING SYSTEM.
With Trackmall your clients will focus on what really matters: shopping. Through a simple interface, but extremely well designed, Apek Trackmall has a Home Screen with an integrated search engine for scrolling alphabetically (mobile devices standard) or via dynamic keywords. Just touch the screen and get the best route in seconds.
Depending on the database parameterization, the dynamic search gets even smarter. Besides the store name or category, the search can be performed using tags that are linked to the stores of the Mall. If a customer, for example, performs a query using the words "tennis racket", the system will display a list of all the stores that have the product registered.
The dynamic search can be easily performed through an advanced virtual keyboard, which uses Apek QuadSensor technology and a multi touch-optimized programming code, that provides accuracy of 99%.
OVER 1 MILLION USERS
MOVIES AND THEATER. BEYOND THE ENTERTAINMENT.
In addition to the world's most advanced Interactive Wayfinding technology, Apek Trackmall solution has full integration with movie theater program guides, offering an objective and modern interface where users can query the movies they want to see.The system also offers the possibility of inserting trailers while managing the content in multiple languages, as set by the Mall.
BEAUTIFUL FACE WITH AN INTELLIGENT SOUL.
The new Apek Trackmall is not just another pretty face in the crowd. Built in Web platform, Trackmall solution uses the most advanced programming languages, such HTML 5, PHP, Ajax and CSS. All integrated into a solid MySQL database. Dynamic and light, the new Trackmall provides a unique and fantastic user experience, from the Administrative System to its GUI (Graphic User Interface).Such an integrated platform, allows the remote update through the Trackmall Website, which might be performed by any marketing professional, without any programming knowledge.
Through a Web application, accessible remotely from any Internet-connected computer, the administrator user can register maps, stores, places of interest, cultural events, seasonal advertising campaigns and much more. The Trackmall solution can be further integrated with other management software, such as CRM or large ERPs, such as SAP, centralizing 90% of Wayfinding Kiosks management in just one platform, which is already known and used by business professionals .
FULL INTERFACE CUSTOMIZATION.
With Trackmall, your interactive Wayfinding kiosks have the look you want. Colors, background images, buttons, pictures and other details can be modified without any programming knowledge. Thus, the advertising agency or even the marketing manager can perform the operation. In order to facilitate the interface customization, the image size standards and other tips are presented in a complete and detailed manual, which explains step-by-step how everything can be done.
ADVERTISING CAMPAIGNS MANAGEMENT.
The Apek Trackmall solution can also be used as a Digital Signage Network, running advertising campaigns for the Shopping Mall or third-party advertisers, thus offering a new type of media at the mall. These campaigns are also inserted through the Administrative System, in a very simple and quick way. Once the campaigns are inserted, content runs locally to avoid problems with Internet connectivity.
TRACKMALL MOBILE APPS. ANDROID, IOS AND WINDOWS PHONE
Considering the huge quantity of smartphones worldwide, Apek has developed Trackmall Mobile Apps. Besides the basic functionality provided by Interactive Wayfinding kiosks, the Apps support the location point-to-point, route configurator for parking, check-in on social networks and movie trailers. All of these features for the three main platforms on the market: iOS, Android and Windows. With the Trackmall mobile solution your customer is never lost.
MEET SOME OF OUR PROJECTS
Apek is the absolute leader in Interactive Wayfinding Systems in Latin America, especially in Brazil. Our solutions are present in major campaigns by Iguatemi, Sonae Sierra, JCMP, General Shopping, JHSF and the Claudino Group, among many others. Check out the pictures below.
