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Apek shows off its new Trackmall Interactive Wayfinding Solution

Apek has announced its new solution for Interactive Wayfinding Kiosks called Trackmall, which will be commercially available from December 2015.This new version includes a number of improvements and now runs on Unix X64 platform (Linux) natively, offering even more stability and security.The new UI includes animated paths with auto zoom-in, floor shift animations, optimized advertising field and a performance improvement of around 300% in graphic animations.Trackmall has now a special Dashboard offering the administrators an advanced report, with query statistics of most popular services, keywords used by the customer and much more.In order to assist the Stores to increase sales, Trackmall offers a new platform for publishing promotions and offers for attracting the customers. This new platform can be purchased by integrated monthly packages, that include the generation and inclusion of content in the campaigns.With the new Trackmall, Apek also starts a new business model, which according to Frederico Ferraz, Commercial Director of Apek, has an unbeatable cost for setting upthe solution. According to Ferraz, "The investment is no longer a limitation for making available this new technology to the customers. The solution fits in a pocket of any Shopping Mall, regardless its size.

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